E-commerce is a growing industry and is highly competitive. To beat the competition and help your position in the online sales markets, it is important to avoid the common mistakes that are so easy to ignore. The following mistakes that should be avoided are:   1. Poor Web Presence We are all aware of the [...]

Today, we look at the best steps in ensuring you start with the best head-start in achieving high Google rankings.

Are we selecting the right keyword for our campaign?  Is the keyword campaign driving the traffic that we are looking for?  The reason for our dissatisfaction might be that you have not targeted the right keywords. Google Trends  might now seem advantageous for your SEO keyword campaign. Google Trends allows you to search the popularity [...]

It has been noted recently that Google wants us to think PR doesn’t matter anymore, but here at PSM digital, we think otherwise. For more than 10 years, Google has been trying to retrieve this metric back from the attention of webmasters and SEO workers and has stopped pushing regular updates to our Google toolbars.  [...]

Google’s Matt Cutts has now addressed the subject of exactly how much influence Facebook and Twitter has on it’s search engine listings, with help of a new video uploaded to Googles’ Webmaster Help Channel. “We do use Twitter and Facebook links in ranking as we always have in our web search rankings, but in addition [...]